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What is a Lead List? Is it Something I Should Spend Time On?

What is a Lead List? Is it Something I Should Spend Time On?

Internet-based marketing is as competitive now as it has ever been. The competition is understandable given the number of people that are staying home because of the Covid-19 pandemic. E-commerce retailers are quick to capitalize on many customers who are buying...

Do Images Really Help SEO?

Do Images Really Help SEO?

This might be the million-dollar question when it comes to search engine optimization. Contrary to popular belief, SEO is not exclusively related to keywords and backlinks. The use of images as an SEO tool is rapidly gaining attention from digital marketing...

Why You Need SEO Now, More Than Ever

Why You Need SEO Now, More Than Ever

One thing that continues to be abundantly clear in marketing, and pretty much every other aspect of our lives, is that the internet is king. As new digital marketing trends come and go over time, the need for a strong SEO strategy remains one of the necessary building...

Does Embedding YouTube Videos Help with SEO?

Does Embedding YouTube Videos Help with SEO?

In recent years, video has emerged as a significant way to gain attention and sell products. Indeed, there are many "YouTube" stars with many thousands of followers. YouTube videos follow the standard Web 2.0 model.[1] Viewers have opportunities to "follow" and post...

Is SEO for Niche Markets the Same as More General Markets?

Is SEO for Niche Markets the Same as More General Markets?

In our age of virus safety, buying things online has gained unprecedented popularity. Consequently, partnering this with competing home delivery services means online advertising becomes as crucial as ever. In essence, this partnership drives a robust gig-economy. A...

Which Social Media is Right for Your Business?

Which Social Media is Right for Your Business?

It goes without saying that social media has grown to dominate the marketing game for businesses of all shapes and sizes. The real question is, what social media platform is right for your business? If you’re developing a marketing strategy for social media, it’s easy...

How Does Browser Caching Affect Web Design?

How Does Browser Caching Affect Web Design?

Whether you’re a complete novice in the realm of web design or a seasoned professional, you may be overlooking a key element that can take your websites to the next level. Have you ever heard of browser caching and wondered, what the heck is that and how does it...

How to Use Social Media for Affiliate Marketing

How to Use Social Media for Affiliate Marketing

Marketing strategies are constantly evolving. One avenue that has surged in popularity in recent years is affiliate marketing, done primarily through social media. New reports indicate that nearly 80% of businesses utilize affiliate marketing, with companies spending...