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Does Retargeting Work for All Types of Businesses?

If you’ve spent time online looking at websites for purchase ideas, chances are you’ve experienced retargeting advertising. The telltale sign comes from ads in your social media feeds directly related to websites you visited. This type of advertising is called...

How to Rank Nationally: SEO Tips from Professionals You Can Implement Today

Why is national SEO so critical? Back in the mid to late nineties, SEO was still an infant. According to Bob Heyman, the rock band Jefferson Starship (formally known as Jefferson Airplane) created a website to promote its name change. Instead of ranking first in...

Difference between Google Analytics and Search Console

Over the past two decades, Google has emerged as a dominant force in the online marketing analytics sphere. Because Google understands the connection between search engines and advertising, it regularly updates its search engine algorithms. Although many software...

What is Important for a High Performing Email Marketing Campaign?

It’s not just the digital landscape that is changing quickly; our entire lives are becoming faster and more hectic seemingly every day. We are constantly plugged into our technology, bouncing from business to personal and back again. It can be difficult for our...

Why You Need an SEO Audit

Unlike the internet of twenty years ago, today’s internet is vast and dynamic. If a business made a website in 2021, it probably didn’t change much over the following year. In 2001, the vibrant world of online advertising was in its infancy. While pay-per-click...

Tips for Shareable Content to Help Build Your Brand’s Credibility

Gifs, videos, memes, news stories, articles, and more, the potential content that can be shared to help build your brand is almost endless. Any story, idea, or topic can be shared across the internet to gain your business exposure and build its credibility. But, just...

How Digital Marketing for Doctors Makes Your Practice More Successful

Why is there a demand for digital marketing for doctors? A doctor’s office isn’t the typical e-commerce business that can throw together a website and start advertising for new customers. For one thing, many doctors specialize and require specific advertising needs....

How Social Media Has Changed Marketing

Social media has changed every aspect of our lives. And that includes the online marketing landscape. Traditional marketing methods like radio, television, and print are not enough to connect with consumers these days. You have to have a solid online presence and the...

How a White Label Digital Marketing Agency Can Expand Your Customer Base

We’ve all heard the term “white label.” But what does it mean when applied to a digital marketing agency? In a traditional marketing sense, “white label” refers to a product made by a third party and branded by another company. For example, supermarkets are full of...

Digital Marketing Agencies Help Make Medical Services More Accessible to Patients

Digital Marketing Agencies can help drive traffic to medical facilities The healthcare field is constantly evolving. The way hospitals and medical providers interact with their patients and customers is changing as well. By utilizing a combination of email, social...

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