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The Most Effective Ways to Improve Your Google Rankings Using AI
It's no secret that Google is the most important search engine in the world. The company holds a 94% market share, according to Statista. And for many businesses, their website is a gateway to attracting new clients or customers. In fact, more than half of all online...
How to Create a Successful Marketing Funnel in 2022
Learn the process of how to make a successful digital marketing funnel in 2022, including how the sales and conversion process works.
7 Landing Page Optimization Techniques You Should Implement Today!
Are you struggling to improve conversion rates on your landing page? It can be frustrating having high traffic to your website but then being disappointed with the lack of conversions. Do not be too hard on yourself. Perfecting your landing page is an ongoing process...
Online Retail and TikTok: How Your Business Could Benefit From Using TikTok
Have you heard the latest TikTok news? TikTok has emerged as a leading player in social media. As a social media app, TikTok learned from the other social media apps what works and what doesn’t. Users love short video clips more than they love photos, resulting in...
Business and Searcher Location: Why Searcher Intent is a Google Ranking Factor
Wow! It’s been a hectic few years for those that sell things online. But for the most part, most of us were ready. The pandemic put our dependence on electronic devices connected to the internet into overdrive. As we stayed home from work and stopped going on social...
Everything You Need to Know About Google Analytics 4
A big development is coming from Google: in July 2023, Google will begin to sunset the previous generation of Google Analytics - Universal Analytics. As of July 1st, 2023, Universal Analytics will no longer be collecting data for Google. It will take a few more months...
Year in Review: What We Learned from 2021
There’s no questioning the importance of digital marketing in today’s post-pandemic world. Although people stayed home from work and school, most continued living their lives. Indeed, living is possible because we are now buying things online. The pandemic showed us...
Use Content Marketing to Connect With Customers
A mainstay of today’s online culture is the smartphone. You cannot go to a public place without seeing people with their eyes glued to phone screens. Take a step back and think about what is it about the smartphone that makes people pay attention? Simply put, the name...
Google Analytics and What They Can do for Your Online Marketing
If you have an eCommerce business, chances are you rely heavily on people who visit your website. That said, one of the best tools available for understanding the metrics behind website traffic is Google Analytics (GA). Although GA is free, it takes online marketing...
Developers Release a Disapproved Google Ads Tool
With Google Ads and other free tools, Google has, In little more than a generation, captured a dominating section of the online marketing space. While Google and its parent company, Alphabet Inc., don’t publish search volume numbers, many have come up with educated...
Remarketing for Today’s E-commerce World
As a small business owner, you’ve probably spent many hours trying to understand how to find customers. This inevitably leads you to online marketing. One option available to you is hiring an online marketing agency like Web Rocket Media to handle your business’s...
Combining Digital Forensics and Online Marketing
Because of last year’s cases and the increased threats on data, it is of utmost importance for companies to increase digital security. In order to do that, they need to be properly educated, especially considering that the majority of UK companies are unprepared for...
How Chiropractic Social Media Marketing Helps Attract New Patients
Social media supports specific digital world-only activity—virtually. While we use our fingers to post content to social media platforms, digital activity refers to information and ideas spread virtually through social media. This virtual forum, supported by social...
Ways that Dentists Benefit from Having Excellent Social Media Marketing
The use of social media has exploded in recent years, led in part by the human desire to be part of social groups. While Facebook and other platforms use algorithms that encourage group social cohesion, the online marketing world has learned how to use those same...
Online Marketing for Dentists: The 4 Essential Cornerstones for Success
Dentists have participated in advertising campaigns for centuries. Unlike other professions, such as doctors and lawyers, dentists have always been able to actively seek new patients. Of course, this might be in part because dentistry needed products so that people...
The Key Components in a Successful SaaS Marketing Plan
Internet-enabled software-type computer programs have arguably become the “steel” of the current industrial revolution. Just like the steel industry transformed global life, so too does SaaS transform 21st-century life. Need not look farther than today’s tech people...
4 Reasons Why Using Google my Business Optimization Service is Worth the Investment
Google My Business (GMB) is Google’s online business directory management tool. GMB lets business owners take ownership and control over their Google-generated online Business Profile. Online marketers use Google’s Business Profiles with search engine optimization...
Why Email Marketing is Important to Your Business
A crucial part of a successful business is getting new and existing customers to buy or invest in what the business offers. This can be challenging in some industries that need to change business practices because of the ongoing Covid-19 pandemic. Indeed, some small...
How Do You Market a SaaS Company? Grow Your SaaS Business & Stand Out from the Crowd
It wasn’t long ago that buying software and keeping it updated was a chore many computer savvy people willingly did to stay on top. Then came software as a service (SaaS). With SaaS, the main computer software stays on a central server. Users buy access to that...
How SEO is Important for Doctors to Grow their Practice
With the current shift in marketing trends from traditional to digital, SEO services for doctors are more vital than ever. While there are several ways for patients to locate providers, the search engines, especially Google, remain the most common. New data reveals up...
How Do You Market a Law Firm? Digital Marketing Is The Key To Reaching More Clients
Like any other business enterprise, law firms need digital marketing to create brand awareness and attract new clients. In the past, this was solely achieved through conventional marketing techniques such as word of mouth, print media, radio, TV, and mainstream legal...
Top 4 Benefits of Managing Your Online Reputation Management
Communicating with words and other media over the internet has become a global phenomenon. Millions of viewers log in to watch Tiktoc videos. In the blog space, there are about 600 million web pages. This is a sizeable chunk of the around 1.7 billion working websites....
Why Is It Worthwhile to Use a Professional SEO Audit Provider?
First, what is an SEO audit? It is the process of determining how effectively your web presence adheres to the best search engine optimization practices. To go a little further, the audit is actually the first step toward developing a measurable digital marketing...
Social media and Inbound Marketing: Why It’s So Important to Get Social
When it comes to online marketing, establishing an online brand is the starting point. The goal is to get people to visit your brand via a website or other digitally-based forum. Online brand creation isn’t a passive activity that takes only a few minutes of a...